Carson Group will grow its talent pool and recruit “industry influencers” across its wealth management, advisor coaching, and back office arms in 2019 to set itself apart from the competition, executive vice president Aaron Schaben says in a press release.

A new investor and advisor retirement education executive, Jamie Hopkins, was just added as part of the firm's plan. Sitting down with FA-IQ, Schaben reveals what other executive additions the firm has in store for 2019.

Q: What areas of focus will be targeted by added “industry influencers?”

A: We’re looking to add influencers and thought leaders in every area of our organization – and we’re doing so to better support our advisors and their client experience. In the next month, we’ll be adding a vice president of executive business consulting, who will bring extensive knowledge and background to helping advisors navigate the transition to becoming independent. We’re also searching for key C-level positions in risk management, operations, and investment management to continue building our fast-growing departments.

Jamie’s addition to the team is a result of listening to our advisors and hearing from them the need for more content and support within the realm of retirement planning. The same goes for the rest of our planned additions.

Q: How will onboarding industry influencers affect the Carson Group?

A: The bench strength of our team and the caliber of our people are a direct reflection of our intent to set a new standard for financial advice, both in terms of what investors deserve and in what advisors require to run a sustainable business. We touch the lives of more than 22,000 families across the country and these strategic hires will let us better support and serve advisors, as well as provide the client experience and transparency investors demand.

Q: What is driving the firm decision to make several executive additions now?

A: Much of these moves are a result of months — or years — in the making. 2018 was a record-setting growth year for Carson. And, as the profession evolves, those who don’t invest heavily in their business — and the caliber of their people — will quickly fade. Adding thought leaders is a natural progression of what we need to do to further support our advisors and investors — and we feel it symbolizes our commitment to the mission of being the most trusted for financial advice.