FA-IQ reached out to advisors to ask: What are the lessons you learned about running your practice because of the pandemic?

Brian Buckley, managing partner and chief investment partner at Buckley Wealth Management. Las Vegas-based Buckley has been in the industry for 43 years and has around $530 million in client assets.

“Do not skimp on technology. Provide up-to-date hardware and technology to your employees so that they can work from home or their cellphones on a moment’s notice.

Brian Buckley
Provide employees with a laptop just for home use. Prior to the pandemic, we functioned mostly on workstations in the office. However, at the beginning of March 2020, we went on a spending spree and outfitted all of our employees with high-end laptops and sent them home on St. Patrick’s Day with the laptops and all the accessories they would need to set up an office there. We continued to fully service our clients without skipping a beat.”

Michael Durso, founding partner and chief investment officer at ShoreHaven Wealth Partners. Red Bank. N.J.-based Durso has been in the industry for 16 years and has around $360 million in client assets.

“We learned how important it was to be flexible in our business.

Michael Durso
Historically, most of our meetings were in-person or phone calls. Once we went into lockdown, it was essential to find new ways to communicate with our clients. We began to schedule as many Zoom calls with clients as possible. This also meant teaching many of our clients how to get on Zoom and use the video function. The unintended consequence was that a typical phone call turned into a face-to-face interaction, creating a much deeper connection with each client. We will continue to utilize Zoom meetings over conference calls in the future.

We learned the importance of being available for clients outside of regular business hours. Since everyone was working from home, the 9-to-5 went out the window, and everyone had additional responsibilities on their plate. We ended up having many calls at night once our children and our client’s children were sleeping.”

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