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LPL Launches Advisor Sleeve to Help with Scale and Efficiency

By Rita Raagas De Ramos June 11, 2019

LPL Financial has launched its Advisor Sleeve in its Model Wealth Portfolios platform.

The new Advisor Sleeve technology solution is designed to help advisors gain scale and efficiency in their advisory practices, LPL says in a press release.

The technology also expands the functionality LPL can deliver in its wealth management platform, according to the company.

With Advisor Sleeve, advisors can run their own custom models in MWP, similar to what they can do in LPL’s other platforms, LPL says.

By leveraging the centrally-managed MWP platform, LPL says advisors are able to maintain control of managing their portfolios while gaining scale and efficiency by outsourcing operational functions, including trading execution and rebalancing.

“Advisor Sleeve is … providing advisors the ability to act as their own strategist,” Burt White, LPL Financial managing director for investor and investment solutions, says in the release.

“Advisors are able to deliver customized strategies in a way that is scalable and simplified, and it lays the groundwork to deliver the future of advisory at LPL,” he adds.

LPL says Advisor Sleeve also allows advisors to “easily” build models that align to a specific investment objective, which can help them scale the investment process and more efficiently serve their clients. Costs are included in the platform fee, according to LPL.